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The Facebook™ ADcelerator Training Programme With Emma Van Heusen
Stop ‘winging it’ with your ads and become a confident Facebook™ Marketer.
Go from stressing over spending client’s money to running client campaigns and funnels, become a go-to Facebook™ Ads expert, and build yourself a thriving business as a result with my brand new programme.
So you’re interested in understanding more about Facebook™ Ads?
Good move, I did it and have never looked back. While everyone else is talking about how much “competition” there is in the ads world and how running ads is becoming “too expensive,” you’re here recognising the huge opportunity at your fingertips.
And it really is a huge opportunity. Literally at your fingertips. Here’s why.
More businesses are running ads than ever before — which means more brands need expert help to harness the power in the arena (and are willing to pay for it).
There are more businesses than ever wanting to advertise on the platform, which means the demand for Facebook™ Marketers is growing. Bring into the mix the new IOS updates and now people with real knowledge and expertise are leaving the wingers, chancers and DIYers for dust. Become one of those experts and you’ll have clients clamouring to work with you and pay you handsomely for your services. The more clients you work with, the more results you’ll have to shout about. And soon enough, you’ll be able to raise your rates to the premium level that reflects the true value of your skills and only take on the clients you want to work with rather than saying “Yes” to anything that comes your way.
FB Ads are seen as a bit of a dark art — which means businesses are becoming more understanding of the importance of strategy.
Under my mentorship you’ll no longer be winging it by knocking out an ad with no clue what the data is telling you. Instead you’ll understand how to build and implement strategic campaigns, optimise as you go, identify the bottle necks and confidently interpret the data.
Many have had their fingers burned by FB Ads “experts” in the past — which means just like cream, the true experts rise to the top.
People are quick to say that Facebook™ ads don’t work, but the truth is they absolutely work when you know how to run them properly. If they didn’t work there wouldn’t be so many brands wanting to use the platform – even the big brands are falling over themselves to have a piece of the action. The truth of the matter is that Facebook™ Ads are a dark art and you don’t know what you don’t know. When you know Facebooks™ Ads inside out and have a deep understanding of the strategy BEHIND running ads, your confidence to deliver for clients — and their reassurance in hiring you — will go through the roof.
Are you ready to step out of the role of being stressed out and ‘winging’ it and into the role of a FB Marketer who knows their shizzle and charges their worth?
Truthbomb: you can’t become an expert in Facebook™ ads overnight. I invested a lot of time and money in honing my skills because I wanted to understand how to do it properly – not just how to put an ad together and read a bit of data. So if you’re not ready to roll your sleeves up and do the deep (but fun!) work, you’re not ready for this programme.
The Facebook™ ADcelerator was created for you if you feel like:
You’re just dabbling in Facebooks™ Ads at the moment and don’t feel confident to go “all in” because WOAH they seem complicated and make you want to lie down in a dark room with a flannel on your head
When a client asks you to do Facebook™ Ads for them, you’re “winging it” because you don’t have a deep understanding of what to do, why to do it, and how to analyse what you have done so that you can make data driven decisions
You say yes to work because you can do it and not because you want to, and you really want to find that sweet spot that has you getting out of bed with a spring in your step instead of a heavy heart
You think you charge enough but when you add up all the out of hours and overtime you do and calculate your hourly rate it’s lowball… and you find yourself wondering if it’s worth the stress and would you be better off getting a job in a supermarket?
You’re bored in your business and need a new, exciting challenge that’s going to fulfil you, both mentally and financially
Your abilities can go beyond social media management and you want to become a go-to expert for something specific that people are increasingly willing to invest in
You’re a Business Owner ready to scale your business online without wasting your adspend on campaign that don’t work
The truth is, Facebook™ ads are complicated. And Business Manager is confusing. The simple fact is that you don’t know what you don’t know right now. But when you DO know after going through the Facebook™ ADcelerator, and the complications and confusions fade away, imagine the powerful force you and your business could become.
Some Urban Myths Busted
You don’t need to be a math whizz to run smoking hot campaigns (I got a D in GCSE math — and that was even after my parents hired me a tutor!!!)
You don’t need to be super creative and get excited every time someone mentions Canva.
You do need a ‘can-do’ attitude as this course gets serious results if you come to it ‘all in’.
You don’t need to have had previous experience running Facebook™ Ads, BUT you do need a desire to learn a skill and put in the work to understand how to leverage this.
The mindset part is not ‘woo woo’ hocus pocus. This is the stuff that EVERY SINGLE OF MY MENTORS has taught me without fail and seeing as they are all highly successful business owners and multi-millionaires I sat up and paid some serious attention.
Facebook is dead with the IOS update. Absolute rubbish. It’s still the best advertising platform out there, so where else are businesses going to spend their money when all Facebook’s competitors are experiencing the same changes? My agency’s client roster is growing, not shrinking, and I commit a healthy adspend to Facebook every single month for my own business.
Here’s a flavor of ways I’ll be supporting you succeed
in the Facebook™ ADcelerator
Let’s be clear. This isn't a few path approximately a way to throw an advert collectively and apprehend a number of the data – there are lots of these publications around. This is a completely unique and transformational combo of strategic upskilling, mind-set help, and customized commercial enterprise advice.
This is the path that I desire I'd taken after I first began out out. It might have stored me a whole lot of time and cash!
As some distance as I’m concerned, there’s no factor supplying you with the whole lot you want to understand to run a success advert campaigns to your customers in case you don’t have the self assurance to place your self available withinside the first vicinity (so customers understand a way to lease you!) and also you don’t have your commercial enterprise installation for long-time period fulfillment. Without fail, all of my mentors have taught me the significance of mind-set and I sincerely trust that is the lacking piece of the puzzle that became my commercial enterprise around.
Because, yes, long-time period fulfillment is what you’re going to be installation to have when you’ve been thru this programme. This path is the only I needed I’d had after I first began out out.
When you join up today, at the tenth January you'll get:
1. Instant get entry to to my entire education programme
So you may upskill for your very own time (be that earlier than the youngsters awaken or while you may scouse borrow an hour to your self on the neighborhood espresso shop). The films are complete of gold and empty of fluff and had been made over with all of the brand new hints and hacks to set you up for fulfillment in 2022. They’re designed to offer you the precise education you want and no extra, and they’re all saved for your very own on line dashboard so that you can dip inside and out on every occasion fits you. Also, did I point out you get LIFETIME ACCESS*? So, in case you ever need to refer lower back after the programme is finished, you may.
2. 6 stay institution mentoring name with me, Emma
This is a high-contact program, and I am closely concerned for your progress. This stay mentoring isn’t simply restricted to Q&A though, you may additionally get my eyes to your very own advert debts and get actual time remarks to your real patron campaigns in case you’re going for walks them. Magic occurs on those calls! And if you may’t cause them to stay? You get get entry to to all of the replays.
three. Over the shoulder examples from my commercial enterprise
So you may see precisely what I do for my very own customers and extra importantly, WHY. This programme is all approximately the “how” of Facebook™ Ads, however it’s additionally approximately the approach at the back of the how. The approach is in which the genuine cost of your carrier is. You can create a stunning advert, however in case you don’t understand what to do with it and what to take note of while making decisions, you won’t get the consequences you’re sincerely succesful of. I’ll stroll you thru the whole process — each the questioning and the doing as in case you don’t understand a way to run funnels, you’re leaving loads of cash at the desk and makes your process extra difficult.
4. ALL my first-class practices, hacks, and tips (each for advertisements and going for walks a commercial enterprise)
So you may do difficult matters the smooth way — and the RIGHT way! I am very open approximately how I run my commercial enterprise, how I get customers and additionally the costs which you ought to be charging. I need you to analyze from my errors and additionally from my successes that's how I’ve long gone from sitting withinside the process centre to being invited to Necker Island to a Mastermind with Sir Richard Branson.
5. three x Monthly Mindset Calls with famend Coach, Andrea Callanan
So you may take your new set of super-capabilities out into the marketplace with the self assurance of a rockstar. You can understand the whole lot there may be to understand approximately advertisements, however in case your fears, doubts, and restricting ideals are preventing you from displaying up on line, you’ll do your self and your capacity customers a large disservice. People will need to pay cash to you — however they ought to understand who you're and why you’re the first-class choice! Andrea’s (actually thoughts blowing) month-to-month mind-set periods will assist you boost up your self-perception and self assurance to assist set you up for fulfillment. This isn't ‘woo woo’ nonsense. These are the realistic steps that a number of the maximum World’s maximum a success marketers installation of their day by day lives to set them other than the opposition and are utilized by each Facebook™ Ad mentor I even have ever labored with.
6. three x Monthly Business Calls with one in all my Business Coaches
As properly as help from my Mindset Coach, you’ll additionally have get entry to to one in all my Business Coaches who has supported me because the begin of my journey. She’ll be capable of assist solution all components of your commercial enterprise associated questions from a way to placed barriers in vicinity to productiveness and planning.
7. Private Facebook™ institution for 12 weeks
From the tenth January you’ll take delivery of get entry to to a personal Facebook Group for the subsequent 12 weeks that's manned via way of means of my team. As properly as having the ability to connect to fellow students, my wonderful help team can be capable of solution any questions you've got got from the modules.
Here’s a more in-depth have a take a observe the in-call for gold your mind goes to be armed with when you dive in.
I need you to analyze from my errors and additionally from my successes that's how I’ve long gone from sitting withinside the process centre to being invited to Necker Island to a Mastermind with Sir Richard Branson!
MODULE 1: MASTER ADS MANAGER AND BUSINESS MANAGER
- Get super familiar with the entire architecture of the dashboard and know exactly where to go for what
- Understand the different ad objectives and how they can drastically affect your results
- Knowing your way around the different campaign levels and what each one means
- Ditch the fear around Business Manager so you can onboard new clients with confidence
MODULE 2: UNDERSTAND AD FORMATS AND THE ALGORITHM
- Get to grips with all the different types of ads that are available to choose from and which ads work best in different niches (this is KEY to becoming an expert)
- Gain a deeper understanding of the algorithm and, more importantly, how to use it to beat the big brands with deep pockets
MODULE 3: SUCCESSFUL SOCIAL PROOFING
- Swipe my best hacks to help you harness the power of social proof to rev up your results
- How and why ‘unicorn ads’ can be crucial in the auction process and how to rank better in the newsfeed
MODULE 4: TARGETING + CREATING AWESOME AUDIENCES
- Understand the true value of difference audiences and where you should be paying the most attention and focusing your budget
- Know exactly how to build awesome audiences so you can put your ad in front of the right person — this is critical and so many get it wrong (which is when the costs go up and the ads don’t convert!)
- Leverage your time effectively, so you never fall down another Facebook™ Ad rabbit hole or make an uninformed choice again
- Hacks and tools I use in my business to cut down on time spent on audience research
MODULE 5: ANATOMY OF A HIGH-PERFORMING AD
- Master how to write captivating ad copy (and write it fast!) that makes your ideal audience feel like you’re reading their mind and has them primed to click
- Be able to select scroll-stopping visuals to pair with your captivating copy so your ads get noticed above the noise
- Understand the strategy behind a high-performing ad and why this is what underpins ad success
- The importance of split testing to find the hooks and imagery that resonates with different audience segments
MODULE 6: POWER OF PIXELS
- Understand the epic power of pixels and events and how to leverage them to ensure your targeting is laser focused (this goes far beyond simply placing a pixel on a page!)
- Maximise your clients’ ROI by being able to use the data to build even more effective audiences and retargeting audiences
- Understanding the importance of the long game and how events and triggers can help in this process
- How to segment your audiences and create VIP audiences that can significantly improve your campaigns
MODULE 7: THE IMPORTANCE OF FUNNELS
- Understand how a sales funnel works and where Facebook™ Ads fit into that so you can build highly effective campaigns that work together and don’t leave money on the table
- Get an overview of sales psychology and how to implement this in your funnels in 2022 based on the trends we are seeing
- Increase the value you can offer your clients by knowing how to increase conversion rates to provide them with optimum results
- Understand what kind of funnels to run for different verticals and even now to run them in your own business to get leads
- Watch how we build ecomm and lead generation funnels in our agency to get client's results
MODULE 8: OPTIMISE + SCALE YOUR AD’S SUCCESS
- Understand how to improve your campaigns once they’re running to maximise the return from the ad spend
- Be able to analyse the data and use it to make smart, data driven decisions what to capitalise on and what to scrap, so you can confidently scale the campaign, both horizontally and vertically
MODULE 9: REVIVE STALLING CAMPAIGNS
- Be able to work out why a campaign is stalling (without going into panic mode, because this will happen at some point!) or why something that was working suddenly isn’t and what to do to get it back on track
- Learn industry tips and hacks and the levers to pull on
Get Facebook Adcelerator by Emma Van Heusen, Only Price $659
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