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The Art of Influencer Performance Advertising with Florian Litterst
$3972 bills of $198.50
Whether you have examined branded content material for commercials before, dabbled in them right here and there, or have a complete influencer advertising and marketing approach that consists of spending tens of thousands and thousands thru collaborators thru Facebook's partnerships tool, this route is for you.
This route dives into each level of branded content material from getting commenced in Branded Collabs Manager, to the way to discover and supply influencers, what to invite them for, the way to get them installation to your Ads Manager, the way to strategize and scale your branded content material program, and greater. From begin to complete over the route of 75+ minutes, Andrew and Florian take you from thinking why you want branded content material to walking an all-inclusive branded content material and influencer approach with actionable outcomes and a plan for scaling into even greater success.
Course Outline & Class Takeaways
- The 3 stages of influencer performance advertising
- Advantages and reasons for using each type of branded content
- Branded content in the funnel (+ Understanding the creative funnel for branded content)
- Including defining and understanding funnel fatigue and how to reach new audiences through branded content and horizontal scaling
- How to find the right creative tools (and influencers) for your business
- Product seeding vs. paid influencers: what's the difference and what is best for each brand
- Using Branded Collabs Manager for the first time
- How to set up branded content (including documentation to send to influencers)
- How to create your first branded content ad campaign
- How to navigate the branded content/in-house approval process
- Available formats, A/B testing, and optimizing branded content
- Case studies: That’s how we Scale through branded content
- Answer: does branded content reduce account reach?
- 5 tips to get you started with branded content
- 5 tips to scale your branded content
- 5 action items to implement immediately
1 video 1 file
The Art of Influencer Performance Advertising
(1h 16m 53s)
For Creators: How to Set up Branded Content
Get The Art of Influencer Performance Advertising with Florian Litterst by Andrew Foxwell, Only Price $119
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